Koralp Selcuk

 Developed and implemented client specific SEO strategies for the various industries (Pre-Sales Advice, Keyword Research, Technical and Content On Page Optimization, Web Analytics Management, Conversion Optimization, etc.)
• Expert in using SEO tools such as Google Analytics, Google Search Console, Ahrefs, and SEMrush, Screaming Frog for data-driven decision-making.
• Proficient in on-page and off-page SEO techniques
• Generated weekly/monthly SEO performance reports to demonstrate the process, marketing strategies to stakeholders
• Strong collaboration skills, working closely with content creators, developers, and marketing teams to achieve SEO objectives

• Played a role in transitioning the Ufresh brand from wholesale food sales to a retail chain, contributing to strategic planning and execution
• Actively participated in the establishment and opening of new branches for brands under the company, including Coffee 333, Oday Pizza and Cerotoni
• Coordinated with advertising agencies to ensure effective branding and corporate communication strategies
• Implemented influencer marketing campaigns to boost brand awareness and engagement.
• Managed press relations, ensuring positive media coverage and maintaining strong relationships with key industry journalists and publications.
• Conducted market research to identify consumer preferences, informing marketing strategies and promotional activities.
• Developed and managed marketing campaigns to enhance brand visibility and drive customer acquisition.
• Collaborated with cross-functional teams, including product development, sales, and customer service, to ensure alignment and support for marketing initiatives.

 Coordinated with advertising agencies to execute branding and corporate communication strategies.
• Developed and managed marketing campaigns specific to the deep freezer industry, enhancing brand visibility and customer engagement
• Utilized SAP software to streamline marketing processes, improve data accuracy and optimize campaign efficiency
• Conducted market research to identify consumer needs and preferences, informing product development and promotional activities.
• Led initiatives in corporate communication to strengthen brand image and maintain consistent messaging across all platforms
• Collaborated with cross-functional teams, including sales, product development and customer service, to ensure alignment and support for marketing strategies
• Monitored and analyzed the effectiveness of marketing campaigns, using metrics to adjust strategies for better performance.
• Managed the development of marketing materials, including brochures, advertisements and digital content to effectively communicate brand and product benefits.• Actively participated in the establishment and opening of new branches for brands under the company, including Coffee 333, Oday Pizza and Cerotoni
• Coordinated with advertising agencies to ensure effective branding and corporate communication strategies
• Implemented influencer marketing campaigns to boost brand awareness and engagement.
• Managed press relations, ensuring positive media coverage and maintaining strong relationships with key industry journalists and publications.
• Conducted market research to identify consumer preferences, informing marketing strategies and promotional activities.
• Developed and managed marketing campaigns to enhance brand visibility and drive customer acquisition.
• Collaborated with cross-functional teams, including product development, sales, and customer service, to ensure alignment and support for marketing initiatives.